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Traceability Powered by FibreTrace®

INTRODUCING TRACEABILITY POWERED BY FIBRETRACE ®

The Traceability Powered by FibreTrace® capsule, the latest from our Sustainable For All Mankind initiative, incorporates sustainable materials and manufacturing practices that are traceable from seed to shelf. This sustainable collection is powered by FibreTrace® technology, an indestructible, luminescent pigment embedded into garment fibers. The pigments can be tracked throughout the supply chain, and are read and verified prior to the garment’s distribution. This groundbreaking insight into the supply chain and manufacturing practices empowers us to make more informed decisions, driving continued progress towards our Sustainable For All Mankind platform objectives. New for Fall 2021, the Traceability Powered by FibreTrace® capsule introduces both denim and ready-to-wear styles for men and women, produced with transparency and an emphasis on sustainable, low-emission sourcing.